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Real Gen 015 – The Formula to Harness The Power of Your Most Valuable Asset

Would you like to be more successful in gaining referrals and more transactions from your clients?

When I ask Realtors what they are doing with their existing customers as far as marketing is concerned, most of them answer that they are doing nothing.

That is a huge problem and you are leaving money on the table.

Not only are you leaving money on the table, but you are missing some of the easiest transactions that you can ever do.

According to the industry statistic, people move every seven years. Assuming that the statistic is accurate, that means one-seventh of your database is moving this year. If you have a database of 100 past clients, that means that there are roughly 14 transactions just sitting there waiting for you. Are you letting them fall between the cracks?

Marketing to your past customers is easily some of the most profitable marketing you will ever do. They already know how you work with people and appreciate it. Not only will they be likely to do business with you again at some point in the future, but they will also refer others because of their experience with you.

This marketing formula that I share in this episode will be worth tens and hundreds of thousands of dollars in commissions when you implement it.

Jump in and get started!

In This Episode

During this podcast episode you will learn:

• The statistics associated with marketing to clients and why it is such a huge opportunity
• The three principles of marketing that make this approach so effective
• The four step client marketing formula that will make your clients such a loyal customer that they will do business with you again and refer others

 Action Items

1. Put into place the client marketing formula.