December 2, 2016
Winning Marketing Plan

Real Gen 005 – Create A Winning Marketing Plan For Your Real Estate Business

Real Gen 005 – Create A Winning Marketing Plan For Your Real Estate Business Do you have a plan for 2017 to make it your best year ever in the business? Well, this podcast episode will help you get the right plan set up. You need to have the right strategy and the right focus to achieve your income goals in real estate. Real estate agents usually fall into one of two categories: They have no plan at all or They spend so much time planning and they have a great plan but it is too hard to execute it […]
November 20, 2016
Turning Your Website Into A Lead Generation Machine

Real Gen 004 – Turning Your Website Into A Lead Generation Machine

Real Gen 004 – Turning Your Website Into A Lead Generation Machine Would you like to turn your website into a lead generation machine? Then this episode of the Real Gen podcast will have some valuable information that you need to know. Your website can be a valuable tool when it is used correctly. The biggest problem is that so many agents use it incorrectly. I am going to show you a different strategy that will give you much better results. The majority of real estate websites are focused on the agent or the brokerage. It is all about how […]
November 19, 2016
My Secret For Getting More Referrals

Real Gen 003 – My Secret For Getting More Referrals

Real Gen 003 – My Secret For Getting More Referrals Would you like to get more referrals for your real estate business? Then this episode is a must listen for you. Referrals are the “holy grail” of leads…there is nothing better. The person who is referring you will often tell the other person why they loved doing business with you and why they should too. That kind of a lead comes pre-sold and they are often ready to do business with you before you even meet them. That is the power of having referrals as your source of leads for […]
November 15, 2016
business card lead generation

Real Gen 002 – Turning Your Business Card Into A Lead Generation Machine

Real Gen 002 – Turning Your Business Card Into A Lead Generation Machine What if you could turn your business card into a lead generation machine? Consider all of the cards that you hand out and imagine if it was providing a better result for you. Well, that is exactly what the purpose of today’s podcast episode is all about. When you use the right strategy, the result is that you end up with more leads, more prospects, and ultimately more sales. This can also be done with your business card. In the past, you may have had a lot […]
November 15, 2016

RG001 – How To Generate New Leads For Your Business

Real Gen 001 – How To Generate New Leads For Your Business Welcome to the Real Gen Podcast! The purpose of the podcast is to show you, the real estate agent, how to generate more leads, turn them into prospects, and finish with them as a client so that you can grow your business. If you have wanted to grow your own business, then you are in the right place. The industry statistic shows that 87% of new agents will fail and be out of the business in the first couple of years. That is a staggering amount of people […]
September 4, 2017
Top Recruiting Strategy

Real Gen 035 – 3 Step Strategy To Create A Top Recruiting Real Estate Brokerage

Real Gen 035 – 3 Step Strategy To Create A Top Recruiting Real Estate Brokerage Would you like to learn how to create a top recruiting real estate brokerage? This episode of the Real Gen Podcast will show you how to accomplish this goal. Normally, these episodes are dedicated to helping Realtors grow their business through marketing and lead generation strategies. However, in this episode, I am going to show how a real estate brokerage can gain a competitive advantage in their efforts to recruit and keep top real estate talent. I recently read a blog post that stated the […]
August 23, 2017
40 Transaction Real Estate Marketing Blueprint

Real Gen 034 – The Real Estate Marketing Blueprint For 40 Transactions Per Year

Real Gen 034 – The Real Estate Marketing Blueprint For 40 Transactions Per Year   Here’s a question about your business you may have never considered before: Do you have a real estate marketing blueprint for your business? I would bet that in almost all cases, the answer is no. You are going to do some cold calling, or door knocking, or hold some open houses to generate business. However, there is nothing that says how much of something you need to do and what the results will be. Why does it matter? Think of a builder…would they EVER build […]
August 14, 2017
4 Step Strategy To Generate More Leads On Facebook

Real Gen 033 – 4 Step Strategy To Generate More Leads On Facebook

Real Gen 033 – 4 Step Strategy To Generate More Leads On Facebook Are you tired of spending lots of time posting stuff on your Facebook page and seeing nothing? It’s like getting ready to perform for an audience and then seeing that you are on stage in front of an empty house. It is discouraging and frustrating to be really busy and wondering what could be wrong that isn’t generating new business for you. The truth is that generating leads can be pretty simple when you have the right approach. I see so many agents who struggle because they […]
August 7, 2017
Three Reasons You Need To Generate Your Own Leads Plus A FREE Bonus

Real Gen 032 – Three Reasons You Need To Generate Your Own Leads Plus A FREE Bonus

Real Gen 032 – Three Reasons You Need To Generate Your Own Leads Plus A FREE Bonus There are three reasons you need to generate your own leads… Here’s why this is so important… I talk to a lot of agents and their business is up over what it was last year. As a result, they think they are doing really well. They are doing well, but there is something that they are missing and overlooking. You can tell what it is from this question: “Are you busy because your marketing is doing well (people responding to your marketing), or […]
July 24, 2017
Open House Strategies That Draw A Crowd

Real Gen 031 – Open House Strategies That Draw A Crowd

Real Gen 031 – Open House Strategies That Draw A Crowd Are you tired of your open house not drawing the crowd that you desire? Do you find yourself frustrated that you are sitting in a home waiting and hoping that people will show up? If so, then this episode of the Real Gen Podcast will be a lifesaver for you. When I first started as a real estate agent, I would hold an open house and a GREAT open house would be 2-3 visitors during the open house. The majority of them that I did would have only one […]